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MARCH 2009
attune harmony : Attune®. Alive Inside™.



It's March, which means spring is
just around the corner, as well as
some new Attune flavors that will
be hitting the shelf in May.

In this issue:
- Attune 14 Day Challenge and Granola Rebate
- Wellness Article: What makes Attune the best?
- New stores to find Attune
- Join Attune on Facebook and Twitter
Newsletter Topics

Attune 14 Day Challenge

Are you up for the challenge? In order to see the greatest benefit from probiotics, you need to take them on a daily basis. We here at Attune would like to challenge you to go out and buy a 14 Day supply and have one bar a day to see how much better you feel. We know you will feel a difference that is why we want you to do the 14 Day Challenge for FREE.

See website for details and rebate form.



Wellness Article

You already know that Attune bars taste great, but do you know what probiotics are, and why Attune has the best probiotic strains?

Probiotics:

"Live microorganisms which when administered in adequate amounts confer a health benefit on the host (that's you).1 It is important to note that a particular bacterium only qualifies as a "probiotic" to the extent that its effects have been scientifically substantiated and documented, preferably through published, peer-reviewed human clinical trials.2

Attune Foods Probiotics:

Our Strains:
Attune includes a blend of three different certified probiotic strains that were selected based on their superior clinical efficacy and safety as well as demonstrated stability in our bars. These include Lactobacillus acidophilus, Lactobacillus casei, and Bifidobacterium lactis.

Delivering an Effective Dose:
We dose our bars to ensure that every bar delivers a minimum of 6.1 billion CFU's throughout shelf life of the bar and that each strain is dosed at the same amount or greater quantity as they were administered in successful clinical trials.

To further ensure that our products deliver an efficacious dose of probiotics throughout the shelf life of the bar, we've chosen ingredients (chocolate and yogurt coating) that have low water activity which protects the amount and integrity of the cultures. More importantly we have chosen to maintain our products in a refrigerated environment throughout the entire supply chain to ensure that we deliver the most effective dose of probiotics to you.

Now doesn't all that scientific research make those already great tasting bars that much more delicious! Just remember to see the biggest benefit you need to take probiotics on a daily basis, so make sure to add a daily Attune to your health regimen.


1 Altermann E., W.M. Russell, M.A. Azcarate-Peril, R. Barrangou, B.L. Buck, O. McAuliffe, N. Souther, A. Dobson, T. Duong, M. Callanan, S. Lick, A. Hamrick, R. Cano and T.R. Klaenhammer. 2005. Complete genome sequence of the probiotic lactic acid bacterium Lactobacillus acidophilus NCFM®. Proc Natl Acad Sci USA. 2005 102(11): 3906-12.
2 Barrangou R., E. Altermann, R. Hutkins, R. Cano and T.R. Klaenhammer. 2003. Functional and comparative genomic analyses of an operon involved in fructooligosaccharide utilization by Lactobacillus acidophilus. Proc Natl Acad Sci USA. 100: 8957-8962.



New stores to find Attune

You already know to find Attune Bars in the yogurt aisle of the grocery store. The good news is Attune Bars are now available in Lucky, Savemart, Lund's and Byerly. Check out our store locator to find the retailer nearest you.





Join Attune on Facebook and Twitter

for the latest product news, special offers, and health information.

Facebook Group: Attune Bars       Twitter: AttuneBars




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