Company History: From Cereal with High Fiber to Gluten Free Cereal
Heritage of Health Foods
Attune Foods is proud to honor a long heritage of making foods to support digestive health, starting with Uncle Sam in 1908. Whether it's Uncle Sam cereal with high fiber or Erewhon organic gluten free cereal, Attune Foods has always been focused on what's best for your health.
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1908
| Uncle Sam Cereal is introduced. |
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1926 |
Skinner's Raisin Bran is introduced and is |
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1966
| Erewhon is founded by two macrobiotic educators, and is operated out of its initial storefront location on Boston's Newbury Street. |
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1969
| Paul Hawken establishes a Charter of Natural Product Quality Standards for Erewhon. |
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1970
| Erewhon pioneers begin contracting with farmers to produce organically grown crops. |
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1978
| New Morning is founded as a distributor of organic produce. |
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1986
| New Morning becomes a packaged natural food business. New Morning is the 1st company to introduce natural versions of children's cereals. |
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1986
| Erewhon acquires U.S. Mills. U.S. Mills is the new company name, and Erewhon is retained as a brand name. |
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2000
| New Morning comes on board. |
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2009
| Attune Foods acquires Erewhon, Uncle Sam, New Morning and Skinner's, grounded in a product line of gluten free cereal, grahams, probiotic bars, and cereal with high fiber. |
Read about Uncle Sam
Read about New Morning
Read about Attune
Read about Skinner's
Read about Erewhon